ShipFilms

Multilingual product video

Your product video in any of 70+ languages, each with a voice that sounds native and subtitles to match. Made once from your real interface, then rendered in every language you sell in.

By Gabriel Candia

One video, every market you sell in

Most product videos get made once, in English, and then stay that way. Visitors from Mexico, Germany or Japan watch a voiceover they half follow and subtitles they didn't ask for. If you sell in more than one language, the video that explains your product should speak each of them.

The usual way to get there is expensive: a new voice actor, a new edit and new exports for every language, so most teams stop at one or two. We work differently. We make your product video once, with a concept made for your product and your real interface, and then render it in every language you need.

Each video is built as code, so adding a language to an existing video is a new voice and a re-render, not a new production.

What changes in each language

ElementWhat we do
VoiceoverA new AI voice in that language, chosen to sound native, in any of 70+ languages
SubtitlesIncluded in every language, so the video works with the sound off
Text we animate on screenTitles and captions are adapted in the video itself, not laid on top as a translation
PacingSome languages take longer to say the same thing; we adjust the timing so the voice and the screen stay in sync
Your interfaceIf your product is available in that language, we can show it in that language, from a demo account or screenshots set to that locale
Music and conceptThe same: one idea, one finish, every language
Two languages are included in the price. Beyond that, which languages and voices you need is part of the quote.

The script stays faithful to what your product actually does: every claim comes from your own site, in whichever language your site uses. When your site doesn't exist in a target language yet, we write the script from the version you have and you approve it before it's final.

Why a new language is a re-render, not a reshoot

A traditional video is a finished file: changing the language means going back to the edit, re-recording the voice and re-exporting every format by hand. Ours aren't files that we edit; they're code that we render. The voice, the text, the timing and the formats are all inputs.

So when you need Spanish for Latin America, Portuguese for Brazil or German for a DACH campaign, we generate the voice, adapt the on-screen text and subtitles, and render the video again in every format: 16:9, 9:16, 1:1 and app store previews. Same concept, same interface, same finish. And when your product changes later, every language version gets updated together instead of drifting out of date one by one.

When it's worth localizing your product video

  • You're entering a new market. The first thing a new audience sees about your product shouldn't be in someone else's language.
  • You run ads by country. A 9:16 or 1:1 cut in the local language, with local subtitles, fits the feed it plays in.
  • Your app is listed in several App Store or Google Play locales. Apple shows the preview from the next best available language when a localization has none, so a localized preview is how each storefront gets its own.
  • You launch in more than one community. A Product Hunt launch in English and a launch post in Spanish or Portuguese can use the same video in each language. See Product Hunt launch video.
  • Your sales team demos to prospects in other languages. A video in the prospect's language travels better inside their company than one they have to translate for their boss.

You don't need every language at once. Start with the main market, add the next language when it makes sense, and it arrives as a re-render of the video you already have.

What the app stores say about localized videos

StoreWhat the documentation says
App StoreUp to three app previews per supported device size and language. If a localization has no preview of its own, the preview from the next best available language is shown.
Google PlayThe preview video is a YouTube URL. Google recommends a localized video for different markets, localizing the UI, taglines and audio.
Sources: App Store Connect Help and Play Console Help (links at the end of this page).

A sample project in vertical format

Evenkeel is a sample project: a mobile app we invented to show our work, made in 9:16 for the App Store and social. It's voiced in American English; any other language would be the same video with a new voice, adapted on-screen text and subtitles.

  • Mobile app
  • 9:16 vertical
  • App Store and social

Group expenses

Evenkeel · Sample brand

Concept
A lake-weekend group chat full of crumpled receipts and “I'll pay you back.” Snap one, it splits itself, and nine tangled IOUs become three payments.
Voiceover
American English
About this project

A service, not another tool to learn

AI dubbing and avatar tools translate a video you already recorded. If what you recorded is a screen capture, you get the same screen capture in more languages. We start a step earlier: a concept drawn from your users' world, your real interface recreated in high definition, camera, motion and sound. Then the language versions come out of that same video.

  1. 1

    A call or a message

    Tell us about your product and the markets you sell in. You get a fixed price for the formats, extra languages and voices you need (two languages are included).

  2. 2

    Deposit and access

    50% to start, plus a demo account or screenshots, in each language if your app is localized.

  3. 3

    The full video in 24 hours

    Complete, in your main language. Not a draft.

  4. 4

    Three rounds of revisions

    Adjust pacing, copy or emphasis. It's a good moment for someone on your team who speaks each language to read the script and subtitles.

  5. 5

    Delivery in every language

    Every format in every language you ordered. You pay the other 50% when we hand over the final files.

What it costs

Product videos up to 60 seconds start at USD 200. Two languages are included; the final price depends on formats, extra languages and voices, and you get a fixed quote before anything starts. Because each extra language is a re-render rather than a new video, adding one costs far less than the first video did. For the full breakdown, read what a product video costs; if you're a software company, see SaaS product video.

Want to see it with your own product first? Send us your website and we'll make a free 10–15 second teaser with your brand and interface.

Frequently asked questions

Which languages can my product video be in?

Any of 70+ languages, each with an AI voice that sounds native, plus subtitles. Tell us your markets and we'll confirm the languages and voices in the quote.

Is it a real voice actor or an AI voice?

An AI voice, chosen for each language to sound native. That's what lets us add a language with a re-render instead of a new recording session.

Who checks that the translation is right?

Every claim in the script comes from your own site, and nothing is final without your approval. We recommend that someone on your team, or someone you trust in that market, reads the script and subtitles in each language during the revision rounds.

Can you show my app's interface in each language?

If your product is available in that language, yes: give us a demo account or screenshots set to that locale and we'll use them. If it isn't localized yet, the voice, subtitles and on-screen text change and the interface stays as it is.

I already have a video in English. Can you translate it?

Adding languages cheaply works with videos we've built, because they're code we can re-render. For a video made elsewhere, we'd make a new one with your real interface, and from then on each language is a re-render.

How much does each extra language cost?

Two languages are included in the price. Each extra language is quoted with the rest, and you get a fixed price before anything starts. Since a new language is a new voice and a re-render, not a new production, it costs much less than the first video.

How long does a new language take?

The full video arrives 24 hours after the 50% deposit and access to your product. Languages you order with it come with the delivery; we'll give you the timing for languages added later when you ask.

See it with your own product.

Send us your website and we'll make a free 10–15 second teaser with your brand and interface. No payment, no commitment.

Sources